Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Parent-child Dressing Chinese Style Folk Style Middle East Style Russian Style
Reversed Future -- Theme Fabric Trend for Womenswear
From the 1940s to the 1980s, technology developed rapidly. Lloyd Dunn, a famous publisher, coined Retro Futurism in 1983, which refers to the imitation of early futuristic design by contemporary art. Nostalgic and technical futuristic styles mix, and contrasting elements create parallel space-time like reality. With the support of modern tech, early futurism still has unrealized ideas, adding appeal to "the future that never happened", and enhancing the S/S 2021 retro futuristic aesthetics through virtual technology and brilliant colors. Digital space reverses the future, taking us back to a new world that "never happened."
Holiday of BoBos -- Theme Design & Development for S/S 2021 Womenswear
Pursuit to freedom and connection to nature get popular. Tourism is hit by NCP, while consumers turn to home life. They take staycation by pruning gardens and planting. Like in the 1970s of America, indoor ecology prevails with the promotion of environmental protection. 70s Bohemian style revives at the same time. BoBos blend Bourgeois qualities with free and artistic Bohemian style, bringing a perfect holiday for S/S 2021.
Immersive Weekend -- The Fabric Trend for Menswear
Escape from the pressure of the city, embark on a journey to the distance, and find a blend of youth and nature. As Fernando Pessoa wrote in The Book of Disquiet: I would like to live a different life in a faraway land. We roam freely under the sky, search the comfortable shore of the deep heart. Every time we set out, it is to meet a better yourself. Whether it is the original intention of human, or the call of nature, the outdoor world has become a desirable spiritual place. Data show that outerwear made of recycled polyester in the UK and the US grow sharply year on year. The exploration of new protective materials and forward-looking design is getting more and more attention from brands and designers.
Durable Clothing| Soft and Retro Ecology -- The Fabric Trend for Women's Denim
Denim is getting increasingly popular. And the cinematic aesthetics of Once Upon A Time In Hollywood has inspired emphasis on durable denim look. Catering to the revival of retro style, in S/S 2021, designers adhere to the nonchalant and sincere attitudes of the late 1970s and 1980s, use the retro keynote to add novel elements to unsalable and recycled denim, apply primitive elements to enhance the indigo denim texture, and utilize the improvement of laser and ozone to display the denim charm of natural original ecology and to bring close to the aesthetic perception of the natural environment. Reactive dyed denim, soft denim and eco-friendly denim jacquard are integrated with soft practical style, adding modern elegance and enduring vitality to new femininity.
Calm and Primordial -- Theme Color Trend for Men's and Women's Sportswear
More than just losing weight and getting in shape, primordial exercisers devote more time to their health and reverence for nature, creating new forms of exercise and eating habits. They advocate the outdoors and the "earth gym", drawing inspirations from nature and also influencing the use of color. Collaboration collection of Adidas × Wood Wood inspires the theme, showing the amiable tones. A/W 20/21 emphasizes more the perception of the environment, and consumers pursue physical and mental strengthening. Natural colors should be combined with functionality to be fit for the market, and the colors need to be sustainable dyed.
Holiday of BoBos -- The Pattern Trend
As free and natural lifestyle gains popularity. BoBos blend bourgeois qualities with Bohemian freewill and artistic aesthetics, bringing a perfect holiday for S/S 2021. We will go back to the 1970s and recall the good old days. We not only prefer the retro 70s style, but also celebrate the 70s environmental life concept. We become gardeners of the earth, and create a beautiful holiday. This theme connects retro clothing, waste fabrics, and environmentally-friendly crafts, and emphasize pattern design through sustainable ways like recycling, renovation and extending the popularity cycle
True Sustainable Fashion -- The Yarn Trend for Women's Knitwear
The relationship between environmental protection and fashion is getting closer and closer, which is one of the most important research topics in the fashion industry in recent years. Environmental protection is not only a call. More and more brands pay more attention to environmentally-friendly capsules, and plan to cover environmental products in the main series. Fashion companies are using practical actions to carry out environmental protection. For knitwear, yarn has become the most critical link in environmental protection. More and more enterprises begin to consider whether the yarn is pollution-free, degradable, recyclable, energy-saving, low-consumption and harmless to human body. This report starts from the connection between sustainable development and knitwear, and aims at the controllable cost and quantity production to extract three key trends: recycled cotton, environmentally-friendly tencel, and recycled polyester made from polyester waste like mineral water bottle.
Fetish Young Women -- The Accessory Trend for Women's Socks
Under the influence of exquisite fetishism, socks are more likely to refer to design elements of clothing. In particular, under the trend that clothing more and more emphasizes "simplicity is fashion" and "utility first", simplicity has also promoted consumers' preference for low-price products, namely "the lipstick effect" that relatively cheap and beautifully decorated clothes have become the necessary thing to stimulate the consumption desire. But the rich details are more able to withstand the test of the rational market. On the other hand, consumers are more willing to pay for creativity and crafts. They desire for companionship, or hope to connect with the world through objects. Therefore, three-dimensional ornaments and the maximalist details are very important for the development of female fashionable socks. These flashy decorations are attracting avant-garde consumers.
Speak for The Environment -- Clothing Collocation for Men's Knitwear
For the textile and clothing industry, sustainable fashion is an important trend in the future development of the whole industry. Currently, the most concerned green initiatives are recycling and reusing, environmentally-friendly packaging, environmentally-friendly new materials, sustainable fashion brands, sustainable fashion e-commerce, sustainable supply chain. Environmental protection is not only a kind of consciousness, but also needs to permeate all aspects of human life. In S/S 2021, men's knitwear integrates environmental protection into the design from patterns, stitches and detail crafts. And style will be suitable for various occasions to be both environmentally-friendly and wearable. With a more direct form, men's knitwear allows consumers to accept and support the concept of sustainable fashion and environmental protection.
Denim -- The Washing Craft for Women's Denim
Inspired by watercolor techniques, designers analyze washing crafts in a brand-new way. With the popularity of environmentally-friendly crafts, more socially responsible ways are adopted to create more expressive washing effects. And they are combined with laser washing craft to bring more innovation to denim. And acid pickling becomes the focus. Highlight and blank washing effect creates an optical surface pattern. Mottled water soluble worn-out with a protective texture, textured brushstrokes, color washed blurring, as well as bright and dark layered coating effect display the unique charm of denim washing inspired by watercolor techniques.
Recycled Fiber: Recycle and Reuse -- for the Balance of Nature
On the afternoon of August 23, 2019, 32 global fashion and textile giants signed Fashion Pact, set up the alliance for sustainable fashion and made solemn commitments to three themes: mitigation of climate change, restoration of biodiversity and marine protection. The signatories of this convention are famous fashion and textile enterprises, including the French luxury groups Kering, Chanel, Hermes; the Italian luxury group, Giorgio Armani; the British luxury group, Burberry; the American sportswear giant, Nike; and the Li & Fung Group in Hong Kong. RUYI GROUP, a world-renowned technology textile and fashion brand operator, is the only company in mainland China invited to sign the agreement and join the sustainable fashion alliance. So we can see the development, production and application of yarns pay more attention to the balance with nature/environment than ever. The sustainability of yarns has become the top priority.
Undyed Natural Fibers- Sustainable Fashion from The Nature
Milano UNICA held in Shanghai Intertextile recently is an Italian fabric exhibition. Sustainable fashion becomes the hottest topic. VITALE BARBERIS CANONICO is an Italian family wool mill and the world's largest exporter of superior woolen fabrics. And it exhibits its latest achievements in sustainability: low-carbon and environmentally-friendly fabrics of H.O.P.E. series and the first sustainability report of VITALE. The houndstooth woolen overcoat under the theme of "natural colors" is made of camel hair, alpaca or Spain Moretta wool fibers. No colorants or dyestuff are used in the production, and the original color of animal hair is kept. It is in line with the opinion that natural yarns in original colors are used to make the knitwear. Therefore, the natural originality of yarns is emphasized, and noise pollution, water pollution and air pollution in wool processing is effectively reduced.
Avant-garde Chinese Fashion- Clothing Collocation of Men's Sweatshirts
Currently, technology and future become the important direction of men's Chinese fashion sweatshirts in autumn and winter. Individual and bold fluorescent green with a technical and futuristic sense, exaggerated, individual and functional pockets, offbeat deconstruction and splicing, voluminous fleece sweatshirts and sustainable blurred sweatshirts will be key trendy elements of men's Chinese fashion sweatshirts for A/W 2021. Therefore, new clothing collocation is born. The technical and futuristic gathered-ankle pants become a key item. Some individual fashionable and cool accessories like functional bags are combined to inspire the brand-new collocation of Chinese fashion sweatshirts.
Gifts of The Nature- The Fabric Trend of Environmentally-friendly Cotton & Linen for Womenswear
Environmental protection becomes a topic of public concern, and drives the sustainable development and innovation in various fields. Thus natural organic and recycled cotton and linen fabrics become the mainstream. Comfortable recycled flax blends, skin-friendly washed cotton and sailing striped cotton lead the soft and simple comfort fashion. Workwear and folk designs can be used for reference to create the everlasting natural and comfortable style.
Fashion Outdoor- Clothing Collocation of Men's Puffa Jackets
With the increasing pressure of urban life, more and more people want to escape from the city and experience the nature. Therefore, in current fashion world, independent designers or popular menswear brands frequently turn outdoor clothing into daily wear. In A/W 20/21, some outdoor puffa jackets are integrated with fashionable elements, such as various splicing, artistic line decorations and fashionable mirror aluminum fabric. In addition, clothing collocation of puffa jackets reflects fashionable and leisure designs.
Hydrogen Energy- The Confirmation of Menswear Theme Colors
The 2020 Tokyo Olympic Games take sports to the spotlight again. As the brand-new sport lifestyle becomes closer to our life, sportswear is indispensable in the fashion world. Circular economy gets attention, and hydrogen energy becomes a new concept after the idea of carbon-free energy. This healthy and dynamic state like hydrogen energy drives the" relaxed sport style".
Sustainability- Trends of Sustainable and Environmentally-friendly Fabrics
As the concept of sustainability prevails, the environmental awareness of brands and consumers is gradually strengthened. More and more fashion brands are introducing eco-friendly and renewable technology, and consumers are willing to pay for it. Sustainable fabric trends for S/S 2021 will focus more on utilizing waste materials and natural materials. Natural plant materials could be used as alternatives to vegan leather and vegetable dyes to reduce damage to the environment. Used textiles are recycled to reduce the waste of raw materials. It is urgent to solve the problem of global plastic pollution. And the synthetic textile fiber extracted from plastic has become a hot topic. In the trend of environmental protection, people want to pursue the beauty of the original ecology.
Technical Stress- The Fabric Trend for Sports Outerwear
Global investment in sports technology continues to rise, from less than $1 billion in 2011 to $10 billion in 2019. Although it's not an explosive growth, but this is a potential area with steady growth every year. The explosive development of science and technology has greatly promoted the sports fabric industry. Innovators try to draw inspirations from the nature, and sustainable fabrics processed by biotechnology will get more attention. The outerwear fabrics get more and more technical, and functionality and adaptability are still focuses of the market.
Landscape Protection- The Thematic Fabric Trend for Womenswear
The fast development of human beings leads to the rapid consumption and extinction of resources, and makes global resources scarce and precious. We begin to reflect on the lost precious resources that we rely on for survival, and the reuse of resources has become an urgent way for the original ecology. Starting from the natural organic fabric, fabrics of Landscape Protection fully interpret the compound natural space of the recycled fabric with light and soft texture, arouse the designer's new concept of reshaping the nature, and create the new environmental protection integrating human and natural ecology. With the sustainable concept as the core, it returns to exquisite craftsmanship and handcraft. Nowadays the pace of life is accelerating day by day, it attracts unique minimalists who cherish the enduring popularity, and advocates the practical, enduring, sustainable and handmade fabrics for womenswear.
Conversation With The Nature-- The Pattern Trend for Leather And Fur of Menswear
In this materialistic era when informatization and digitization are developing fast, people are longing for a more beautiful, real and down-to-earth reality. The natural texture and pattern become the key trend for S/S 20/21 because of its comforting visual impact. In addition, under the positive influence of environmentalism, it becomes the heated topic that based on the real objects, technology changes reality through the second artistic creation.
Plastic-Free Coast -- The Confirmation of Menswear Theme Colors
Ocean is the birthplace of life, but now we dump plastic in it. To protect ocean is to save life. According to UN's latest statistics, the annual output of plastic reaches to cover 300 million tons, and half of it is disposables. If we don't take action now, there will be more plastic than fish in 2050. We call for a plastic-free coast and a clean ocean. Ocean becomes the important trend for S/ S 2020 menswear weeks. Bodega blue and sandy brown are key colors.
Ingenious Upcycling- The Creative Fabric Trend for Womenswear
Exquisite appearance and cultivating consumers' sustainable awareness have become the mainstream of new consumption. The demand for individuality and limited items is also getting stronger, which has driven the market's demand for retro upcycling looks. Inspirations are drawn from the routine to upcycle old materials, to deconstruct and creatively transform classic fabrics and the best selling goods in the past. Old practical materials, retro elements, the garage fabrics and accessories are applied to upcycle overflowing items, endow products with the real sustainable meaning, and make the old materials and unsalable fabrics vigorous again. Regenerated fibers create a natural color mixing impact, individual and creative. The details of old clothes and unsalable fabrics are artistically hand-made, such as splicing the cuff and the collar to shape the new appearance, show nifty and eye-catching effect, and create the unique sustainable items.
Denimism -- The Silhouette Trend for Men's Pants
Vibrant and street-ready denim appeals to designers all the time. For S/S 2021, all kinds of denim supports the mainstream trends. With the shift of high-class garments to street, denim gains momentum on catwalks. Designers explore all kinds of bold colors, washed effects and prints. The tight shape still appeals to the mass market, while the loose silhouette is popular with the young generation. Splicing, cargo elements, sustainable washes and knitting&weaving techniques show special aesthetics.