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Industry Insight for Underwear & Loungewear(October, 2021)
Our industry insight for underwear & loungewear in October, 2021 collected important events, innovative brands and products in the industry to foresee the market trending.
Floral Lace -- The Pattern Craft Trend for Women's Lace Underwear
The unique translucent effect of lace brings layers of visual changes. Splendid lace can be used on both complicated and minimalist designs to exude feminine charm. We can see that the use of lace is not a decoration, but a carrier. Good-looking design, unique craft and fine process show slightly embossed effect and indistinct features, which properly sets off women's appeal.
Comfortable & Traceless -- The Craft Detail Trend for Women's Underwear & Thermals
Healthy, comfortable underwear without traces and wires has become the new favourite in the market. Cups and sides are produced by one-mould process. Ultrasonic wave and films are used instead of stitching to eliminate the traces. The smooth, flat and traceless surface further underlines the comfortable, and the wearer will not show the traces of underwear when wearing tights. The shape design, material selection and production craft of traceless underwear are all more precise than the normal one.
Wonderland -- The Design Development of Women's Underwear & Loungewear
Girls get lost in the world's end and explore the wonderland. The wonderland might be the inaccessible wilderness, desert, glacier and primitive forest, or the Peach Garden, Shangri-La, Utopia, the Republic, the Secret Garden, Peter Pan's Neverland, Alice's Wonderland, Harry Potter's Platform Nine and Three-Quarters, and the restaurant at the end of universe in the books of Douglas Adams. The wonderland might be the vast universe and also the private space for girls.
Warm Christmas -- The Design Development of Women's Underwear & Loungewear
December 25, the birthday of Jesus, is also known as the Christmas Day. Western people decorate their home red, green and white in every year to welcome the festival. Red flowers, candles and green Christmas trees with colorful gifts and bulbs are the main decorations. People wear their favourite clothes to attend the party and enjoy the festive joy.
Diversity & Newness -- The Pattern Trend for Women's Yoga Suit
Popular ecologic nature and romantic garden renew this kind of patterns. In this new season, animal textures once again inspire the pattern design. Simplified hand-drawing makes the printing more delicate, and minimalist checks are grouped with eye-catching bright colors to update the classics and presents individuality. Smudged watercolor and letter modules subvert the past visual senses and artistic concept, which inspires the new design of pattern and printing.
Free Exploration -- The Silhouette Trend for Sports Bra
Sports bra has been an important item in the wardrobe of athletic women, which provides both support and comfort. The styling design is also an essential factor to attract female consumers. Delicate items like soft-cup bra can be worn outside to satisfy the needs for multiple functions. One-side shoulder, deconstructed deep-V and fun suspenders can all enrich the silhouette of S/S 2023 sports bra.
Charming Ocean -- The Pattern Craft Trend for Women's Lace Underwear
Covering 70% of our planet, ocean is commonly known as the cradle of life. The attractive colors, postures and textures of marine creatures are more impressive on lace embroidery. Ocean animals and plants express complicated patterns and romantic temperament. These mysterious ocean elements are shown on underwear to give a refreshing and cool feeling in summer.
Slight Retro -- The Item Trend for Women's Underwear & Loungewear
With the popularity of retro fashion, underwear and loungewear also pursue the gentle and retro French style. The underwear of this theme pays more attention to the unintentional fashionable and artistic charm brought by delicate styles, soft colors and decorative lace. The graceful and retro design keynote is fully expressed. Elegant and tender color matching sends out the graceful and cozy temperament of women, which is limited by no rules.
Tracing -- The Design Development of Women's Underwear & Loungewear
Tracing back the history, the human and nature environment build the world together. This season we continuing last theme to advocate nature and combined with traditional handcraft, echoing the environmental design concept nowadays. We are exploring a way to mutualism with nature, to advocate everything, and be respect to culture and history, to protect nature with regeneration technology, and make comfortable warmth keeping products with natural fabrics, combined with original design concept and mutualism feeling and ancient wisdom of craftsman, to interpret the nature and ideal home life.
Winter Sweetheart -- The Pattern Craft Trend for Women's Underwear Embroidery
The ancient embroidery craft uses colored threads to outline these lively works. Simple heavy-industry embroidery is more and more popular in recent years. This report will combine traditional embroidery process with popular styles. Pop love heart, funny fruits, vivid butterfly, fresh daisy, romantic letters and colorful flowers are used on embroidery patterns to present the winter sweetheart. Eye-catching colors and rich patterns create sweet and fantastic underwear items.
Delicate Back Design -- The Craft Detail Trend for Women's Underwear
Slim back, sexy lines and scapula bones are rather attractive. Underwear focuses on the design on back suspenders to draw attention. Except for traditional double-suspender design, the following designs can better demonstrate women's back lines.
Settles -- The Design Development of Women's Intimates & Loungewear
The value of things will be knew only after settled by time. The high-quality textile, simple and clear lines and distinct flowing shape are all settled by time. That's how we select the key items of underwear and home dress from the changing fashion circle. This theme is about rebuild of basic styles, evolution and add more delicate function and emotion into the clothes. Our consumption view is influenced by sustainable concept, modern technique makes the product more smooth and tough, while matching with soft gray tone color and functional design which can be applied on multi-scene, that's how we create new classical items which can be applied on travel, home and office.
Lace Edge --The Accessory Trend for Women's Underwear
The elegant, lightweight and sexy lace is an undeniable element for all the girls. And the lace edge endows more blurred prettiness, which can maximize the charming grace and sexy lure of women. The patterns of lace edge are also abundant, which are selected according to the style of underwear.
Functional Underwear -- The Detail Craft Trend for Women's Underwear
Underwear is human's second skin. Influenced by the epidemic, people expect for health and enjoyment more than ever. Women's inner feeling has become the mainstream of ideology. People from different ages have changing requirements for underwear design, function and style. Functionality has already been a must-be fashion trend. Some women even take underwear as a beauty product. More soft and eco-friendly tech fabrics are integrated into underwear design to realize the multi-occasional functionality.
Beyond the Basic -- The Craft Detail Trend for Women's Underwear
Making subtraction is the new trend of underwear market. How to redesign basic styles and define the essence of underwear becomes the common problem of designers. This report will put emphasis on those minimalist yet not simple craft details to provide new basic styles for women's daily dress.
A Journey of Nature -- The Fabric Trend for Women's Underwear and Loungewear
Nature leads the world. Thus we should coexist with nature and embrace it with harmony. Comfortable fabrics bring us different ways to approach the nature. A/W 22/23 underwear and loungewear pay attention to natural materials. Plant tie-dyed fabric, natural eco-friendly fabric and super-soft knit can soothe people's body and mentality. Their unique textures and comfortable feel take people into the peaceful nature.
Retro Romance -- The Color Trend for Women's Underwear & Loungewear
Gentle pastel Loden Frost, Pale Banana and Egret increase the peacefulness of sweet feminine temperament. The fusion with brown presents the understated healing romance. Lustrous colors are suitable for silk, and gentle colors should choose lace, gauze, and retro woolen knit. Decorative Egret provides the warm retro look and interprets women's inner world.
Minimalist Sexy -- The Silhouette Trend for Women's Underwear
Minimalist clothing pays attention to the functionality and declines the redundant details. Simple design language brings elegant, restrained and minimalist features, which can soothe the aesthetic fatigue of the fast life pace. Minimalism can also present sexual appeal. Neat lines and exquisite details outline the body curves and fully present the extreme affection and desire.
Free Lifestyle -- The Craft Detail Trend for Women's Underwear
The changes of lifestyle leads to the evolution of dressing concept. Compared with the traditional underwear with steel loop, comfortable underwear is more popular in the recent years. The soft natural fabrics cause lesser restraint. Laser boring in details is fashionable and dynamic. Wavy edges enrich the detail. Kink and underlined structure lines present stronger design feel. Lace splicing is gentle and peaceful.
Simple Embroidery -- The Pattern Craft Trend for Women's Underwear
With the designs of underwear in the market have gradually satisfied consumers' demand of comfort, they are longing for more delicate underwear styles based on the comfort. Thus, the new emerging simple embroidery crafted underwear is suitable for consumers from any age. Its simple embroidery patterns improve the texture and enrich the changes based on the maintenance of comfort.
The Charming Chest -- The Craft Detail Trend for Women's Underwear
As people's aesthetics is constantly improving, more and more women pay attention to their own pleasure and dare to show their sexy side. The design sense and details become the priority among priorities. For underwear, designs on the chest will influence the entire look. Cutouts and straps accentuate female form. V-shape design lengthens the neck visually. Front-button design is more convenient. Splicing enriches textures.
Complicated Flowers -- The Fabric Trend for Women's Lace Underwear
Lace displays female curves and creates a mystical vibe. Complicated plant patterns are smartly applied to underwear or night gowns, romantic and seductive. Lace products carry superb modern techniques and tell the history. Besides, they are also soft and comfy.
Bright and Vigorous -- The Silhouette Trend for Women's Underwear
For the young market, comfy silhouettes pair with dynamic brights and bold patterns to inject optimistic moods, renew practical two-mile wear and release vigorous and inclusive underwear and loungewear collections. Brights and statement-making prints inject an air of youth into home hub themes. Jersey T-shirts are worn over full-cup bras, and cutouts fit low-intensity activities and everyday wear. Comfortable and versatile silhouettes are employed. Marble prints upgrade classic slip dresses and underwear sets. Boxy shorts update sleepwear sets, and this silhouette has been popular among young ladies. In view of the popularity of knitted sets, jumpsuits fit for sofa and streets can be explored.