Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
- Item Category
Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Parent-child Dressing Chinese Style Folk Style Middle East Style Russian Style
Comfortable and Simple -- The Silhouette Trend for Women's Skirts
Mature ladies prefer minimalist and sophisticated styling. High-quality skirts are popular in the comfortable minimalist style, and casual styling also prevails. Most ladies prefer the flared shape and straight shape, and some confident ladies love skirts with side slits and center slits.
A Happy Holiday -- The Craft Trend for Women's Lace
Lace is mystical, seductive and skin-friendly, popular with females. Lace fabric in S/S 2022 inherits the spirit of conventional lace and improves crafts. Multicolored embroidery, beaded embroidery and fun thread embroidery renew conventional lace and display the quality and value of lace. Romantic lace with embroidered flowers, chic lace with beaded embroidery and fun lace with embroidery in pastel colors are featured items this season. They contribute to fashionable lace items, bring a new wearing experience, and appeal to Gen Z.
Girls' Sentiments -- Sweet and Cool Womenswear Clothing Collocation
Gen Z consumers are surrounded by girl groups, street dance and rap, and they are deeply affected by variety shows, stars and fashion bloggers. Therefore, their looks cover leisure style and street fashion, combine sweet girly style with sexy style, and mix cool street style with romantic items. Changeable combinations show casual wearing experiences and extend their individuality. In S/S 2020, sets and military trousers are main items, while in S/S 2022, undershirts, skirts and polo shirts dominate.
After Us -- A/W 21/22 Theme Fabric Trend for Womenswear
The COVID-19 pandemic, turbulent politics and unstable society trigger our fear. And the digital technology spreads fear quickly. People are eager to escape from reality and extends their individuality through surreal, dark, edgy street looks. Maison Margiela A/W 20/21 displays a surrealistic artistic collection via digital video. Therefore, in A/W 21/22 the mystical dark tone will prevail in womenswear fabrics, appeals to young consumers via charming street fashion culture and drives the rise of horror aesthetics.
A Transparent New Era -- The Fabric Trend for Women's Gauze
Ethereal gauze has always been favored by online celebrities and mega brands. Alexander McQueen, Gucci, Dior and Valentino all use this feminine and exquisite fabric in the new series. The hazy second-skin hand feel, fluffy textures and romantic flowers team up with chic soft layered designs to interpret the charm of gauze and display the strong femininity.
Samoan Sun -- The Color Trend for Women's Knitwear
Samoan Sun is one of key colors mentioned in Protogenesis -- The Color Trend for The Mature Lady Style Knitwear. The seasonality of colors is blurred, and Samoan Sun becomes an important color for transition. It displays the passionate, positive and optimistic Samoa. Samoa is a tropical island country in the southern Pacific Ocean. With many folk myths and legends, it originally believed in witchcraft and worshiped leaders. The unique pattern and color of its totem inspire women's knitwear. Colonial rule changed its national belief, and this special backdrop adds tensile vitality into the bright yellow. On 29 December 2011, Samoa adjusted its time zone from UTC/GMT-12:00 to UTC/GMT+12:00 (from West Zone 12 to East Zone 12), from being the last country to see the sun to the first to see the sun. Samoan Sun represents a new beginning, making folk colors more elegant and exquisite. Fine stitches and simple details are key to its application.
Tensile Crinkles -- The Craft Trend for Women's Denim
The pursuit of comfort in the future will drive the popularity of boyfriend style. Designers smartly improve the boyfriend style via crinkles, making the item feminine and fitted. Casual disorderly gatherings, regular flat pleats, creative pleats, topstitch dart and A-line box pleats create more wearable crinkles for durable denim items.
Ready-to-wear Look -- The Silhouette Trend for Women's Puffa Jackets
In A/W 21/22, ready-to-wear look will be a key trend in womenswear. Ready-to-wear puffa jackets are fashionable and warm, easily switching between different occasions. This report will analyze key silhouettes of lightweight long outerwear, collarless light overcoat, trench coat, well-fitting style, A-line silhouette, umbrella cape, down dress, down skirt and mono-color set, so as to guide the design direction of women's puffa jackets.
Loving the Net -- Theme Design & Development for Women's Tennis Apparel
The Wimbledon Championships in June 2020 is suspended due to this pandemic. Roger Federer, a grand slam of four major tennis tournaments and with the world's highest score, has raised money for Australian wildfire. Tennis has developed from an aristocratic competitive sport into a general public sport, and tennis apparel is also affected by the vintage trend, showing a light retro style in 2021. Womenswear is dominated by sets and dresses, and the length is longer for convenient movements. Considering sweat and due to the pandemic, tennis apparel features detail craft changes, as well as the breathable and antibacterial fabric. We recommend Ralph Lauren's latest Earth Polo which is a waterless dyed polo shirt made from an average of 12 plastic bottles, and a tennis skirt in bio-fabric released by Adidas × Stella McCartney in 2019.
H+ -- The Confirmation of Womenswear Color Trend
H+ is one of A/W 20/21 theme color trends released by POP in September 2019. Survival, need and extreme desire for self-expression are driving humans to adapt to the next phrase of evolution, and transhumanism (H+) comes into being. Stephen Hawking predicted that a superhuman race superior to the average humans in terms of intelligence, longevity and immunity would rise. Peacock green and cactus flower are main colors, with summer green, brilliant blue, orange.com and tap shoe to create a surreal futuristic feeling.
Landscape Protection -- The Confirmation of Womenswear Color Trend
Landscape Protection is one of theme color trends for A/W 20/21 released by POP in 2019, which focuses on natural ecology. The nature provides an organic and comfortable palette. And inspired by nature lovers, architects and philosophers, bamboo and deep lichen green are key colors. The peaceful and natural palette allows people to escape from short-term pressure through observation and reflection. Environmentally-friendly grey, peat, beet red and natural light khaki are integrated to be more eco-friendly and create a comfortable tranquil beauty.
Multi-piece Match -- Clothing Collocation of Womenswear
Influenced by the changeable, diversified, panic and anxious environment, the multi-piece match emphasizes the layered sense. Disorder and irregularity are impacting the traditional mode. The mix & match of multi-piece match enrich the layer change and express the wearer's pursuit of individuality. Thus it will be an important trend in the future.
The Maximalist -- Clothing Collocation of The Young Lady Style
Influenced by the restoration of art, the young lady style for S/S 2021 brings decorations and the voluminous feel back to the public view. Retro Victorian, Baroque and Rococo aesthetics gets rid of seriousness and dullness, and appear in clothing playfully and ethereally. Influenced by this style, the young lady style pays attention to the decorativeness and richness, and uses the maximalist aesthetics to create more good-looking clothing collocation.
The Bright Weekend -- The Thematic Color Trend for S/S 2021
For modern young people, the exquisite afternoon tea, relaxing parties or short trips are their favorite ways to relax and socialize at the weekend. In order to create a vibrant atmosphere, bright colors and contrasting colors become the main tones of this season. As purple keeps on prevailing, it is still the key color for S/S, but will be brighter and more pleasing. Purple, fresh romantic golden lime, pure jacaranda and shell pink become featured colors.
Weaving Techniques -- The Detail Craft Trend for Womenswear
Weaving is one of the oldest arts and crafts of mankind. According to Book of Changes, in the paleolithic period, mankind used bast to weave a net to hold pebbles which were then thrown to kill animals. Hand-weaving came to China around the end of the 19th century. And with the rise of the Nordic style, hand-weaving craft is gradually reviving. It is an art of knotting a rope/string to create a variety of decorations. Weaving contains the retro and the heritage. Corresponding to the design philosophy of sustainable development, some natural fibers, unprocessed original fibers, natural flax fibers and recycled fibers extracted from marine are hand-weaved to create the eco-friendly and recycled clothing, which is definitely the trend in the future.
Plastic-free Coast- The Confirmation of Womenswear Theme Colors
Plastic-free Coast, one of S/S 2020 color trend themes released by POP in December 2018, starts from protecting marine life. The ocean is the birthplace of life, but now we dump plastic in it. To protect the ocean is to save life. According to the UN's latest statistics, the annual output of plastic reaches more than 0.3 billion tons, and half of it is disposable. If we don't take action now, there will be more plastic than fish by 2050. We call for a plastic-free coast and a clean sea.
Renew The Vision- The Craft Trend for A/W 20/21 Women's Denim
With the popularity of environmental awareness, the uncolored denim with the comfortable appearance, the denim with distressed patches, the surface printing and the reflective pressed film become a new trend. In addition, severe washes are expressed in the denim items of DIOR and become the high-proportion denim craft.
The Schedule of the Four Fashion Weeks
S/W 2020 four fashion weeks will be held from September 4 to October 1. There will be lots of Chinese designers and brands showing up. In the following week, we will give you the latest info and trends.
Girly Skirts -- Silhouette Trend for Women's Skirts
The skirt has a long history. In the 21th century, the global economy is diversified, and the energy crisis strengthens people's awareness about sustainability. The length of skirts has been changing. The mini skirt is girly, youthful and seductive. For pre-fall 2020, the mid-length skirt gains traction.
Minimalism -- Cotton and Linen for Womenswear
Sustainability gains traction, in line with the theme for A/W 2021. Sustainable cottons and linens are focused on. Organic cotton in natural primary colors, colored cotton, Irish linen and indigo linen blends emerge.
Offbeat Feels -- The Clothing Collocation of Women's Knitwear Sets
Knitwear sets in this new season are elegant and show a walking aesthetic combining art and statement. The diversified styles are fit for every woman. Minimal nonchalance and athleisure are both included.