Prospective opinions with big data support and in-depth fashion trends forecast and planning help you to be more decisive in style and product development.
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Stripes, Dots and Checks -- The Pattern Trend for Kidswear
Stripes, polka dots and checks become more statement-making this season. Checks are unusual; stripes are not paralleled; polka dots are casually arranged. They work with special dyeing and weaving craft or positioning patterns to show novelty.
"Butterfly Effect" -- The Pattern Trend for Womenswear
Recently, butterfly prevails. Tmagazine' cover of Zhao Wei, Cosmo of Angelababy, the Korean and Mexican edition of ELLE March issue, all employ butterfly element. Kylie is also enthusiastic about butterfly. She designs Stormi Collection into the butterfly shape, and gives her daughter a dreamlike butterfly themed birthday. The latest showcase of McQueen combines butterfly decoration and its rebellious style.
Sweet Heart -- The Pattern Trend for Girls' Wear
Heart represents peace and inclusive love in popular culture. Its shape and color reveal a warm feeling. This season let's follow the steps of Stella McCartney, Mayoral and Mini Rodini to appreciate the heart pattern.
Fun Fruits -- The Pattern Craft Trend for Kidswear
Rich colors and geometric shapes of fruits bring infinite inspiration for artists and illustrators. As for pattern crafts, designers need to improve fruit patterns to be fun, lovely and interactive.
Leisure-luxe Home Style -- The Craft Trend for Women's Loungewear
Womenswear continues the minimalist trend, and adds various design details to upgrade simple styles. Diagonal lace and twisted draping fabrics renew minimalist items and enhance their charm. The neckline with straps and cutout are applied to simple styles. Skin-exposing design decorates the simple look and creates a new sexy appearance. Beaded tassels, rhinestones and jewellery embellishments create glamorous boudoir styles and party looks. Chain and structured boning appeal to avant-garde consumers.
Fun Fruits -- The Pattern Trend for Kidswear
Various colors and geometric shapes of fruits inspire artists and illustrators. Gentle retro tones are combined with simple shapes and casual layout, depicting a relaxing life picture. Lovely cartoon fruits are appealing. This season fun fruits bring new inspiration.
Casual Color Blocks -- The Pattern Trend for Kidswear
Artistic hand-painting brings new visual aesthetics. Large-scale color-blocking optimizes details through brushstrokes, and adds fun. Unique hand-drawn patterns are quite recognizable, fit to be spring and summer patterns of designer brands.
Iris -- The Pattern Trend for Womenswear
Iris blooms in early summer. Iris, is also the name of the ancient Greek goddess of the rainbow, standing for light and freedom. It is the symbol of Kingdom of France, a sign of virtue and prosperity. Iris will be an important floral pattern in 2021, because its gorgeous colors and soft appearance perfectly show female beauty.
Revival of Monogram -- The Pattern Trend for Womenswear
Monogram has a century-old history in the fashion industry, serving as a status symbol for its users and a taste label for mega brands. Nowadays, monogram weakens the noble feel, blends with modern elements and returns back. Billie Eilish, a super star, is also keen on the bootleg monogram.
Appealing Cactus -- The Pattern Trend for Kidswear
Its exuberant vitality and highly recognizable appearance make the cactus very attractive. Cactus reminds of the desert in the American West and Mexican landscape, as well as a leisure life. In kidswear, cactus is also popular.
Warm and Healing -- The Color Trend for Kids' Loungewear
COVID-19 changes our life, and we have to stay at home most of the day currently. Comfort of loungewear and utility of daily clothing are combined to create items fit for both indoors and outdoors, which is a key point of loungewear. And household exercise will possibly blend sport elements with loungewear. Relaxing and comfortable soft tones and vibrant hue will become two mainstreams of loungewear.
Hand-written Letters -- The Pattern Trend for Womenswear
Hand-written letters are warmer than printed letters. The joined-up writing is especially in line with soft womenswear. Zegna's official Instagram often conveys greetings and positive energy to fans through handwritten letters, quite amiable.
Two-mile Clothing -- The Silhouette Trend for Women's Loungewear
Just as what we mention in Don't Miss Any Opportunity in Crisis -- The Breakout of The Clothing Industry Under The Plague, the fashion industry has been transforming already, but the pandemic brings subversive changes like a catalyst. During the pandemic, consumers have to stay at home, so comfortable clothing becomes a field to expand the market. Currently, with the rise of telecommuting, consumers need comfortable clothing fit for home and going out, which brings luxurious loungewear and pyjamas. Telecommuting has an impact on conventional commuting clothing and gives birth to the two-mile clothing.
Ancient Star Map -- The Pattern Trend for Womenswear
Star map accurately depicts persistent features in the night sky. The Dunhuang star map is the oldest surviving map in the world, and now it's in the British Museum. The western star map originates from the ancient Greece-roman period, develops in the 16th century after the Renaissance, and reaches its peak in the second half of the 16th century to the 18th century. Star map not only records the stars, constellations, nebulae and so on, but also draws many patterns related to myths and legends. It has the serious aesthetics and a mystical feeling, quite in line with haute couture.
Penguin -- The Pattern Trend for Kidswear
The black and white penguin is very cute. Currently when global warming is severe, many brands have used prints of polar animals such as penguins to call on people to protect our planet.
Rainbow and Cloud -- The Pattern Trend for Kidswear
The rainbow bridge takes on colorful light in the sky. Clouds in the sky appear in changeable shapes. When we look up to the sky, we sigh at the infinite possibilities of the vast sky. When we close our eyes, we imagine the vast starry sky.
Children's Drawing -- The Pattern Trend for Womenswear
In the fashion industry, even elegant brands such as Coach and Gucci are attracted by children's drawing. Children's drawing not only belongs to children, but also creates a joyful world for adults.
Fun Stick figure -- The Pattern Trend for Kidswear
Graffiti contains the author's imagination, and its brushstroke brings an emotional tensile force. The stick figure is an indispensable part in kidswear patterns. This report concludes many fun original graffiti and patterns for designers' reference.
Woodcut · Dior -- The Pattern Trend for Womenswear
The unique taste of engraving and wood endows woodcut with independent artistic value and status in Chinese and foreign art history. Woodcut has visual plane aesthetics and pure beauty. It also has the intermittent process of artistic expression, the sum of artistic results, the aesthetics of print art. For professionals, the woodcut has a unique feeling and vibe compared with other painting types. With the help of modern technique and theme, woodcut adds an elegant feel to fashion brands.
The Collision of Western and Chinese Elements -- The Pattern Trend for Womenswear
Since Chen Caixia founded Shiatzy Chen in 1971, she has always insisted on the Chinese style, even in the era when the public pursued European and American trends. In A/W 2021 show, Shiatzy Chen deconstructs and reorganizes the traditional Chinese elements and western traditional objects, displaying the traditional culture in a young way.