This report offers graphic references for multiple industries. Balloons, Teletubbies, vinyl records, camouflage and thermal imaging will be the emerging trends.

‘Grounded’ is the first trend story of S/S 2023 Shanghai SPINEXPO. The periods of lockdown have heightened our perception of time and duration, and out subsequent emotional exhaustion has increased the appeal of a simple lifestyle away from the hustle and bustle of city life. This trend is often associated with fear in the face of financial difficulties and the need to tighten the purse strings, but it is also the consequence of changes in our working conditions, with new means of communication enabling us to work from home.

Angel Chen was founded by the Chinese designer in 2014. Following her graduate collection, Chen was chosen by i-D as one of five designers-to-watch. S/S 2022 collection was a cooperation between Angel Chen and the artist Amey Sali. Inspired by the classic martial-art flims, they provided a fashion feast for the public. To present an oriental accent on fashion works, Angel Chen applied tie-dyeing and ink painting on fabrics. Chinese elements as calligraphy and traditional embroidery were integrated for a charming painting of oriental martial art.

C+Plus Series was founded by an emerging Chinese Designer C.T.LIU in 2018. Continuing the endless additions of Pragmatism, confidence, urban, chic, contemporary, and art are the brand DNA. Inspired by the poem “Presentiment” by Rainer Maria Rilke, S/S 2022 collection created a palette of moon shadow. The silhouettes presented by gray, black, purple, and yellow explored a new style for active-wear and nightwear. Subversive suit jacket, fluid lines, and the development of asymmetric or loose-fit dresses express the unconventional aesthetics and self-appreciation.

Stella McCartney founded the eponymous brand in 2001. The designer celebrates vegetarianism and refuses all kinds of leather and fur. Inspired by Netflix’s Fantastic Fungi, Spring 2022 ready-to-wear collection sourced neutrals and brights from the natural world and placed fungi at the center. Hand-painted mushroom prints, psychedelic spirals, and ethereal ruffles express the diversity of fungi. The collection also involved sportif looks. Lightweight parachute jacket and belted vest exuded a relaxing and joyous condition. Mushroom-shaped vest, mushroom printed trousers, and braided tassels brought vitality and liveliness.

Founded by Ashley and Mary-Kate Olsen in 2006, The Row features minimalist pieces with smart tailoring, and fuses timeless designs with high-quality fabrics. The bright shades of red and blue were added into neutrals and classic black and white in the Spring 2022 menswear collection. Adaptability is one of the themes of The Row. Minimalist unisex styles show fun details and vivid colors to build a casual and free image of wandering poets.

AREA was founded by Beckett Fogg and Piotrek Pansczczyk in downtown NYC in 2014. Exploring women’s temperament and beauty is inspiring the design of AREA. S/S 2022 collection maintained the signature nightclub style through the bold use of rhinestones, feathers, and checks. Party elements were renewed to create modernized, sexy, and retro looks.

ROKH is a London-based fashion house founded by Rok Hwang in 2016. Workwear was made into evening gown in the S/S 2022 collection. Garments were torn apart and regrouped to create something new. ROKH's constant researches on structures and artisanship discovered the common points between timeless workwear and appealing evening wear. The reproduction of black cocktail gown, drama gloves, and workwear elements is the process to create evening wear. Slim-fit black slip dress and strapless black PVC ball gown continue asymmetric cutting, folding, and deconstructed tailoring to show great impact.

En Or is a Korean fashion label aiming at rebuilding and completing the classics by fusing retro with the temperament. A/W 21/22 collection set off creative details and retro color emotions based on unisex oversized silhouettes; the unique tailoring updated the classics by details.

Founded in 2007, MUVEIL injects a retro touch into haute couture. Iconic printing, embroidery, beads, and lace complete the brand value of MUVEIL. Cruise 2022 collection started from a tablet computer of an elegant lady who is a scriptwriter, a novelist, and a lover of fashion, food, and travelling. Four-leaf clovers and bowknots gave us a charming and exciting collection.

The founder of Nanushka, Sandra Sandor is a designer comes from Budapest who is pursuing the balance between comfortable dressing experience and expressing charm. The existence of Nanushka injects more romantic features into the minimalism. Inspired by the memories back in Budapest, the S/S 2022 collection added Hungarian artworks and symbols to the realistic life experiences. Trench coat with sailor collars, crocheting, cutouts, and terry cloth were used to reach a balance. Upscale silk and leather exude a mysterious temperament of the Eastern Europe and create a minimalism that belongs to Nanushka.

A.W.A.K.E. MODE was founded in London in 2016 by Natalia Alaverdian. A.W.A.K.E. MODE is exploring the idea of creating avant-garde yet versatile wardrobe, recognisable for its innovative cuts, unexpected details, light-heartedness and subtle cross-cultural and historical references from art and film. The Spring 2022 ready-to-wear collection combined art and film with apparel design and endowed minimalism with fashionable charm with a Japanese accent. Laser-cut disc garments and detachable woven sleeves were brought to the forefront. Alaverdian offered sustainable designs, bold deconstructions, and powerful square quilting.

S/S 2023 Denim Première Vision was held both on-line and off-line. Influenced by the pandemic, the Digital Denim Week of Denim Première Vision continued its online streaming, and 30 exhibitors displayed over 186 products. As always, a series of lectures and seminars were also involved in the exhibition, focusing on the sustainable development and intellectual way of working of seasonal trending and denim.

According to the data analysis of the key colors of S/S 2022 men's knitwear runway, classic brown and white are still the noteworthy tones. The application of colorfulness has been more popular on S/S knitwear. Blue(10%) and yellow(16%) occupy the most proportions among bright colors, followed by green and red. Besides, grayish pastel colors(25%) have always been the key of spring and summer.

The world-class yarn exhibition Pitti Filati is held in Florence in every year. The offline public exhibition this year still focuses on creativity and sustainability. As a platform of input and inspiration, Pitti Filati presents the prominence and innovation of yarn on a world scale.

Many top brands have made actions recently, which presented their various brand styles. This report will demonstrate how these top brands make brand promotion. The latest news of Miu Miu, FENDI, GUCCI, MAX MARA, DIOR and Prada will be involved.