Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style Outdoor Sports Indoor Sports tennis_golf J-Korea Preppy style Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis
Accessory -- The Analysis of Menswear Runway Show
POP Fashion discovers accessories from Spring/Summer 2023 runway shows in Paris, Milan and London. We can see retro fashion, modern casual and futuristic sporty trend in buttons, zippers and accessories. Buttons and zippers maintain the connecting function and develop the ornamental quality. Metallic chains and ornamental buttons are not the exclusive elements for athleisure anymore. The mixes with men’s businesswear show great visual conflict.
Embellishment & Jacquard -- The Comprehensive Runway Analysis of Menswear
Embellished fabrics and jacquard fabrics show an outstanding performance on S/S 2023 men’s runway shows. Artistic flower, stylish embellishment, statement sequin and futuristic metal are the main styles for embellished fabrics. Futuristic metal-tone materials become the key trend; multiple embellishments are combined with creativity; classic sequins form artistic geos and motifs. Giorgio Armani continues classic jacquard motifs such as geometric dobby. The combination with multiple techniques will be a new trend for jacquard fabrics.
The Comprehensive Analysis of Pre-Fall Korean Womenswear Market
Welcoming the season of development, we can see plenty of youthful shirts in Korean Dongdaemun market. Brighter pink, blue, green and yellow present the vitality of youths. Classic loose fits bring a smart and casual temperament for girls. Fun patterns are also noteworthy.
Key Items -- The Comprehensive Runway Analysis of Men's Knitwear
According to the data analysis of men's knitwear on S/S 2023 runway shows, vests and polos have trended upward clearly; T-shirts and pullovers also share a bigger proportion; cardigans and knitted sets reveal a decrease in this season.
Expedition -- The Analysis of Moncler The Menswear Luxury Brand
Moncler’s F/W 22/23 collection draws inspiration from the optimistic and positive attitude of the mountain explorers. Urban high-rises are regarded as towering mountains to abandon the hustle and bustle in the city. Durable products are made to protect customers from coldness. The flamboyant collection with a hint of avant-garde accent is one to watch for trans-seasonal items.
Young Attitude -- The Analysis of Chrrota The Menswear Designer Brand
Chrrota is a Chinese fashion brand founded in 2016. Inspired by military, industry and nature, the brand leads a thinking pattern of how to dress clothes - all the possibilities in the life can be expressed by clothing as a carrier. The combination between graffiti and fashion design introduces a youthful life attitude into the fashion culture, which has attracted those positive youths who are pursuing the trends.
Wild Spirit -- The Analysis of Roberto Cavalli The Luxury Menswear Brand
After the establishment of his namesake brand in 1970, Roberto Cavalli stole the spotlight with his first runway show at Palazzao Pitti, where he unveiled an avant-garde collection expressing his joyful, opulent aesthetic. The creative director Fausto Puglisi centered into the house in 2001 with his signature animal patterns. For Fall/Winter 22/23 collection, Fausto Puglisi presented luxurious animal patterns through minimalist cuts to reach a balance between sexual appeal and extravagance.
The Comprehensive Analysis of Japanese-style Denim
Although jeans originated in western countries, the denim produced in Japan is also very professional on a global scale, and it is even an art, which is sought after by many denim lovers. Different from the denim production in Europe and America, Japanese designers pay more attention to washing, fading, handicraft and fitting. The use of old Japanese looms combines traditional indigo dyeing with denim.
New Classicism -- The Menswear Runway Analysis of Versace
Presented in the cobblestone courtyard of the historic Via Gesù home of the fashion house’s founder, Gianni Versace, in Milan, the Versace Spring/Summer 2023 collection was full of color and verve. Donatella Versace dug into the archives and pulled out prints her brother Gianni created for La Scala productions in the 90s, a logo from the early 2000s or the frozen-in-lava death masks of Pompeii, all of these revisited archival motifs splashed across t-shirts, silk shirts and pants, alongside stripes, diamond-shaped cut from leather made in eco-sustainable latex and powerfully colorful python prints. The latter, now replacing exotic skins, with fluorescent accents appeared on trench coats or pants. These new eco-friendly fabrics definitely marked the brand’s entry into the era of sustainability.
Worsted Fabric -- The Comprehensive Runway Analysis of Menswear
According to the data analysis of S/S 2023 fashion shows in Paris, Milan and London, POP Fashion divides the worsted fabrics into four styles: Lively Business, Classic Retro, Luxury Gloss and Natural Comfort. Driven by the trend of retro fashion, Classic Retro(48%) shares the biggest part. Natural Comfort(31%) breaks the tradition and pursues a more comfortable dressing experience. Classic colorful checks and irregular prints interpret a Lively Business(15%) style. The glossy worsted of occasion wear is more daily on runways.
Minimalist Mood -- The Analysis of Nanushka The Menswear Designer Brand
Founded by London College of Fashion alumnus Sandra Sandor, whose nickname doubles as the brand’s namesake, Nanushka’s breezy and facile approach to design is peppered with the influence of her Budapestian origins. After a decade of accumulation in Budapest, Sandra and Peter Baldaszti, the two designers, steer the womenswear brand to international success. Furthermore, they also occupy a certain place in menswear design. Adhering to sustainable development, Nanushka creates wardrobe staples with fine fabrics and professional artisanship. Nomadic spirit of Budapest is always at the crux of the label’s breakthrough collections.
Surfing Culture -- The Menswear Runway Analysis of Dsquared2
Taking to Milan, the Caten duo Dean and Dan have showcased DSQUARED2’s vibrant Spring/Summer 2023 Menswear collection. Paying homage to the Bob Marley Foundation, the collection features everything from 70s-inspired outerwear to the symbolic use of colours in the Jamaican flag (yellow, black and green). In an additional collaboration with Honda motorcycles, Dsquared2 combine their Marley inspiration with two starkly contrasting personas; the relaxed surfer and the rambunctious biker. And while a junction between the musical legend and the motorcycle company may seem a little odd at first, there’s actually a deep-rooted vein that joins the two together in perfect harmony – the designers aimed to symbolise both the vibe and rebellion of Marley’s time, surf culture, and 1970s Jamaica.
Knitted Fabric -- The Comprehensive Runway Analysis of Menswear
According to the data analysis of the three finished fashion weeks(in Milan, Paris and London), the uptrend of athleisure prompts the proportion of technical sporty knit to 10.6%; air-layer fabric(8.3%) emerges on runway shows for continuously three seasons. Driven by the concept of metaverse and decadent aesthetics, the chic post finishing(7.6%) and water washing(5.8%) show an outstanding performance. Classic knits such as jersey, double-face cloth and terry share 54% of the category.
Leather & Fur -- The TOP Ranking of Menswear
According to the TOP100 downloaded men’s leather and fur on POP Fashion in July, Smart Casual(39%) and Business Leisure(47%) are the most popular styles; jacket is the staple in the market; leather shares the biggest part of fabric, followed by shearling; patchwork, appliques and pocket details are also noteworthy.
Detail & Craft -- The Comprehensive Runway Analysis of Men's Knitwear
For men’s knitwear on S/S 2022 runway shows, heterogeneous splicing, embroidery and distressed detail are trending downward; the combination of smudged dyeing/tie dyeing and stitching presents an outstanding performance; the use of bright color contrasts underlines color matching and hem piping; tassels, rhinestones/beads and necklines will be the noteworthy trends.
Woolen Fabric -- The Comprehensive Runway Analysis of Menswear
POP Fashion figures out five main categories of woolen fabrics on S/S 2023 men’s runways: lightweight worsted wool, classic double-face wool, tactile texture, misty luster and crisp quality. Worsted wool is the most noteworthy fabric in S/S 2023, which is used to develop lighter suits; woolens with tactile textures are also lighter than the fabric in Fall/Winter; classic double-face wool, crisp wool and misty lustrous wool are timeless commercial fabrics. This report sources data mainly from S/S 2023 runway shows in Milan, Paris and London.
Self Exploration -- The Analysis of Vetements The Menswear Designer Brand
Paris-based collective VETEMENTS grew out of a desire to escape the continual rebranding and reinvention of the fashion cycle. The brand presents refined alternatives to overthought design, focusing on singular, impactful pieces with immediate appeal rather than thematic seasonal collections. Nuanced touches of simplicity and flamboyance play out across pop culture–referencing streetwear, slick embroidered caps, and logo-emblazoned iPhone cases and accessories. Blending luxury and experimentation to offer a deconstructive take on couture-level streetwear, VETEMENTS reiterates its dedication to trend-transcending design.
The Analysis of III VIVINIKO The Benchmark Women's Knitwear Brand
Founded in Shanghai in 2006, III VIVINIKO celebrates the attitude of ‘My City My Holiday’ and encourages urban women to start a new lifestyle. The knitwear design of III VIVINIKO centers on the style of smart casual. All-over jacquard is the signature of the brand. S/S 2022 collection presents rejuvenation and vitality through crocheting and stripes.
The Comprehensive Analysis of Tongxiang Women's Knitwear Wholesale Market
This report leads us to Spring/Summer 2022 women’s knitwear wholesale market in Tongxiang, Zhejiang. Fine stitched textures are more breathable and lighter; delicate details offer more highlights; Chinese frog button will be noteworthy; floral elements are diversified by crocheting and embroidery; the clashing colors of stripes are youthful and lively. The heterogeneous splicing of lightweight shirting is a notable technique.
Rebellious Preppy -- The Analysis of Rokh The Womenswear Designer Brand
Subverting expectations has been Rok Hwang’s strength ever since launching his label Rokh in 2016. The Korea-born, United States-raised designer moved to London to study at the prestigious Central Saint Martins, completing a Womenswear MA under the tutelage of the legendary Louise Wilson before cutting his teeth as a ready-to-wear designer for iconic Parisian houses Céline, Louis Vuitton, and Chloé. Since setting out on his own, the LVMH-nominated designer has garnered a loyal industry following for his inventive and elegant interpretations of women’s staples. Rokh’s subverted classics represent a meeting point between opposites: fragility and boldness, functionality and luxury, masculine and feminine. Hwang’s technical expertise appears in the clever constructions and meticulous cuts of the label’s signature deconstructed trench coats.
Punk -- The Analysis of Vivienne Westwood The Menswear Designer Brand
Mother of Punk, fashion witch, heaven’s queen of rebellion, these names coverage to the British leaMother of Punk, fashion witch, heaven’s queen of rebellion, these names coverage to the British leading fashion designer as well as the brand founder-- Vivienne Westwood who has been at the epicenter of fashion industry since the ‘80s. She is not only a Punk trendsetter, but also an activist in global issues like politics, society and global warming. In her design, crowns, planets and skulls with saturated hues are always capitalized upon a series of brooch, bracelet and necklace, which makes it stand out in the fashion history. ding fashion designer as well as the brand founder-- Vivienne Westwood who has been at the epicenter of fashion industry since the ‘80s. She is not only a Punk trendsetter, but also an activist in global issues like politics, society and global warming. In her design, crowns, planets and skulls with saturated hues are always capitalized upon a series of brooch, bracelet and necklace, which makes it stand out in the fashion history.
Jacket – The Top Ranking of Menswear
Based on the data analysis of the TOP100 downloaded men’s jackets in July, leisure fashion and workwear are the leading styles. As the recommended fabric, lightweight nylon with a thin texture brings a comfortable wearing experience. Patch pocket, decorative edge and badge are the key designing points that explore diverse looks. For craft, color blocking remains to be a hot element in the market.
The Comprehensive Pattern Analysis of Men's Runway Show(Part Three)
This report focuses on the patterns on men’s runway shows. According to the proportion charts in S/S 2022 and S/S 2023, plants and badges are the most popular elements. Human figures and badges show the biggest increase in 2023. Plaid/stripe and plant/flower trend upward as well. Textured patterns and ethnic motifs drop a little bit, while chinoiserie motifs present a four-percentage decrease.